What it means to imagine a brand - The Steve Jobs perspective
Published 2010-09-05
Posted on Kottke.org, Steve Jobs back in 1997 talks about recreating the Apple brand and what led up to the Think Different campaign.
Published 2010-09-05
Posted on Kottke.org, Steve Jobs back in 1997 talks about recreating the Apple brand and what led up to the Think Different campaign.